On this blog post I will be showing you some tips on how you can start dealing on electronics because the business is not meant for the Igbo guys around you alone. One thing I am certain of is that if you follow these steps effectively you would have a reason to come back here to appreciate me. I love baileys though! lol
Before going in to electronics dealership business you must make up your mind on the kind of electronics you wish to sell. I advise you pick what Nigerians often buy, eh TV, home theaters, Laptops etc.
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Though, if you have enough capital you can set up a multi-purpose electronics shop.
There is no business you want to set up today that you wont find competition. At least not on planet earth! But with the right marketing strategies and business principles you can beat off competitors. One way to beat off competitors is selling at a cheaper rate, that doesn't mean you should go and start selling fake o. The secret here is; you buy directly from the manufacturers instead of suppliers. But the unfortunate news here is small scale business owners cannot deal directly with manufacturers, this is because you must buy in bulk.
In business, one of the key factors of growth is your location. If you have cheap quality goods in your shop and your shop is hidden or sited in a rural area you may find it very difficult. I have never seen a popular electronics shop sited in a village! Target your products towards consumers at the big cities.
After you have made up your mind on the location you want, get a very decent shop or warehouse as the case may be. Then consultations with those who are in the business already.
Ensure you help transport the goods you sell to customers to their destination if you have the capacity, because this will keep them coming back. Also, most customers may not know how to install the electronics they've bought so ensure you have a technical sales rep around who can perform this function.
After sales services are strategic to increasing and attracting patronage. A customer will certainly be happy to have the business take care of the transportation of his/her purchased goods.
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In conclusion, conduct a proper research about the business before you commit your finances, and ensure you ask the right questions.